How to monitor customer acquisition attempts via webinars or online events that did not lead to significant registrations or participation?

Intro

Hosting webinars and online events proves effective in engaging potential customers and acquiring new business. Yet, it's crucial to diligently track these endeavors to discern their efficacy. EveryLog allows the analysis of customer acquisition endeavors through webinars or online events that didn't yield substantial registrations or participation. Utilizing this comprehensive data, you can refine your online marketing approaches and enhance audience engagement to the fullest.

How it works

EveryLog gathers intricate data on each registration attempt, participation, or interaction within your webinars or online events. This information enables the analysis of trends, recognition of deficiencies, and implementation of specific alterations to enhance the efficiency of your customer acquisition strategies.

• Create account: visit the official EveryLog website and register to create an account. You will need a valid email address and a secure password.
• Create project: after logging in, create a new project in your EveryLog account. Assign a meaningful name to the project for easy identification.
• (Optional: create user groups): If necessary, create user groups within your project. This step is optional and depends on your specific needs. You can organise users into groups based on roles or authorisations.
• Connect your application with EveryLog using the programming language of your choice: now, you need to connect your application with EveryLog. You can do this using your preferred programming language. Follow the EveryLog documentation for detailed instructions on how to do this in your preferred programming language.
• Download the app and view notifications and metrics: users interested in notifications and metrics can download the EveryLog app to their device. After installation, they can access the project and view all the notifications and metrics you have implemented.

Advantages of using EveryLog

Detailed analysis: gain a detailed understanding of participant behaviour patterns, enabling you to identify areas for improvement. Optimisation of engagement: make targeted changes to maximise engagement during webinars and online events, thereby increasing registrations and attendance. Best Return on Investment (ROI): Optimise your strategies based on analysed data, improving the ROI of your online customer acquisition initiatives.

Go to other IoT use cases